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Melnikova, A. A. Globalization Policy and Profound Cultural Grounds

Abstract: The purpose of this article is to study one of the aspects of globalization process, i.e. distribution of the English language, from the point of view of the theory of linguistic relativity pointing out the relation between the language and mentality of the speaker. The author analyses the relation of the English language to the ‘to have’ group of languages and relation of the Russian language to the ‘to be’ group of languages as well as particular forms of expression of these relations in the language as profound cultural attitudes. This can be explained, on one hand, from the point of view of Fromm’s concept about orientation of human either at acquiring or existence, and from the point of view of globalization and stereotypes and attitudes behind the globalization process that determine the results (civilization crises fi rst of all), on the other hand. In conclusion the author recommends to promote philology in education including the system of higher education as the very fi rst anti-crisis measure.


Keywords:

cultural studies, globalization, mentality, psycholinguistics, English, acquisition, crises, stereotypes, values, Russian.


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