Abstract: The subject of this research is the techniques for integration of education migrants into the new sociocultural environment of the city and university. The authors review the problem of formation of environmental identity as a condition of increasing education migration in the region. The goal of this study consists in determination of factors substantiating the cluster of education migrants to the new sociocultural environment on the example of Tomsk universities. The research objectives are defined by examination of peculiarities of perception by education migrants of the city of Tomsk, as well as techniques of their adaptation to the new sociocultural environment. The author’s special contribution lies in consideration of the vectors of sociocultural adaptation of education migrants in the region. Based on the results of two-stage research, the author highlights the appealing and negative factors for increasing education migration to the region, as well as determines the strategies aimed at the development of comfort environment of the city as an educational space.