Abstract: The subject of this research is the understanding of the category of “good” in philosophy of Plato, Aristotle, and Stoic Zeno. The author examines the establishment of praxeological perception of the value relation in philosophy of the modern era. Realization of the new task of the research suggest resolution of the question regarding nature and essence of the value relation, as well as place of the unconscious reasoning in formation of the existential being. It is necessary to illustrate the causes for establishment of the peculiar ancient perception of good as the highest “idea” of being overall, as well as formation of the content of the notion of “value” in the New European philosophy. The main conclusion consists in the following position: in ancient worldview, a man did not create the world around himself, but rather God, nature, and logos through the man, who instead of consolidation of his authority over nature, was forced to subordinate to the compulsion of necessity. The author also presents the idea that value is the attribute of any subject of existential being, because the soul embodies its immanent demands within them, as well as creates them as the tool for realization of telos.

Keywords: Being, Telos, Axiology, Unconscious, Value relation, Good, Aristotle, Plato , Stoicism, Value

References:
Platon. Gosudarstvo // Sochineniya v trekh tomakh.-M.: Mysl', 1971.-T.Z.-687 s.
Platon. Sochineniya v chetyrekh tomakh. T. 1.-SPb.: Izd-vo S.-Peterb. un-ta, 2006.-632 s.
Monten' M. Opyty. Kniga pervaya.-M.-L.: Izdatel'stvo Akademii nauk SSSR, 1954. – 559 s.
Kant I. Sochineniya. V 8-mi tomakh. T.5.-M.: Choro, 1994. – 414 s.
Lokk Dzh. Sochineniya: v 3 tomakh. T. 3.-M.: Mysl', 1988.-668 s.
Kant I. Sochineniya. V 8-mi t. T. 4.-M: Choro, 1994.-630 s.
Derrida Zh. Golos i fenomen.-SPb.: Aleteyya, 1999.-208 s.
Gegel' G.F. Lektsii po istorii filosofii. Kniga tret'ya.-SPb.: Nauka,-583 s.
Gobbs T. Sochineniya v 2-kh tomakh. T.2.-M.: Mysl', 1991. – 627 s.
Gegel' G. V. F. Fenomenologiya dukha.-M.: Nauka, 2000.-495 s.
Aristotel'. Sobr. soch. v 4-kh tomakh.-M.: Mysl', 1983.-T.4.-830 s.
Aristotel'. Sobr. soch. v 4-kh tomakh.-M.: Mysl', 1975.-T.1.-550 s.
Fries J.F. Handbuch der praktischen Philosophic oder der philosophischen Zwecklehre. Th. 1., Bd. 1. Heidelberg, 1818.
Fries J.F. Neue oder anthropologisehe Kritik der Vernunft. Bd. 1-3. Heidelberg, 1828-1831.
A Greek-English Lexicon Compiled by H.G. Liddelland R. Scott. A New Edition Revised and Augmented Throughout by Sir H.S.Jones. Vol. l .Oxf., 1940.
Platon. Sochineniya v chetyrekh tomakh. T. 3. Ch. 1.-SPb.: Izd-vo S.-Peterb. un-ta, 2007.-752 s.
Spinoza B. Sochineniya v 2-kh tomakh. T. I.-SPb.: Nauka, 1999.-489 s.
Fragmenty rannikh grecheskikh filosofov (chast' 1): Ot empiricheskikh teokosmologiy do vozniknoveniya atomistiki.-M.: Nauka, 1989.-576 s.
Fragmenty rannikh stoikov. T.1.-M.: Greko-latinskiy kabinet, 1998. – 252 s.
Khaydegger M. Bytie i vremya.-Khar'kov: Folio, 2003.-503 s.
Khaydegger M. Vremya i Bytie: Stat'i i vystupleniya.-M.: Respublika,1993.-447 s.
Tsitseron. O predelakh blaga i zla. Paradoksy stoikov.-M.: RGGU, 2000. – 480 s.
Shokhin V.K. Filosofiya tsennostey i rannyaya aksiologicheskaya mysl': Monografiya.-M.: RUDN, 2006.-457 s.
Shpil'reyn S.N. Destruktsiya kak prichina stanovleniya // Logos.-¹ 5, 1994. s. 207-238.

References (transliteration):
Platon. Gosudarstvo // Sochineniya v trekh tomakh.-M.: Mysl', 1971.-T.Z.-687 s.
Platon. Sochineniya v chetyrekh tomakh. T. 1.-SPb.: Izd-vo S.-Peterb. un-ta, 2006.-632 s.
Monten' M. Opyty. Kniga pervaya.-M.-L.: Izdatel'stvo Akademii nauk SSSR, 1954. – 559 s.
Kant I. Sochineniya. V 8-mi tomakh. T.5.-M.: Choro, 1994. – 414 s.
Lokk Dzh. Sochineniya: v 3 tomakh. T. 3.-M.: Mysl', 1988.-668 s.
Kant I. Sochineniya. V 8-mi t. T. 4.-M: Choro, 1994.-630 s.
Derrida Zh. Golos i fenomen.-SPb.: Aleteyya, 1999.-208 s.
Gegel' G.F. Lektsii po istorii filosofii. Kniga tret'ya.-SPb.: Nauka,-583 s.
Gobbs T. Sochineniya v 2-kh tomakh. T.2.-M.: Mysl', 1991. – 627 s.
Gegel' G. V. F. Fenomenologiya dukha.-M.: Nauka, 2000.-495 s.
Aristotel'. Sobr. soch. v 4-kh tomakh.-M.: Mysl', 1983.-T.4.-830 s.
Aristotel'. Sobr. soch. v 4-kh tomakh.-M.: Mysl', 1975.-T.1.-550 s.
Fries J.F. Handbuch der praktischen Philosophic oder der philosophischen Zwecklehre. Th. 1., Bd. 1. Heidelberg, 1818.
Fries J.F. Neue oder anthropologisehe Kritik der Vernunft. Bd. 1-3. Heidelberg, 1828-1831.
A Greek-English Lexicon Compiled by H.G. Liddelland R. Scott. A New Edition Revised and Augmented Throughout by Sir H.S.Jones. Vol. l .Oxf., 1940.
Platon. Sochineniya v chetyrekh tomakh. T. 3. Ch. 1.-SPb.: Izd-vo S.-Peterb. un-ta, 2007.-752 s.
Spinoza B. Sochineniya v 2-kh tomakh. T. I.-SPb.: Nauka, 1999.-489 s.
Fragmenty rannikh grecheskikh filosofov (chast' 1): Ot empiricheskikh teokosmologiy do vozniknoveniya atomistiki.-M.: Nauka, 1989.-576 s.
Fragmenty rannikh stoikov. T.1.-M.: Greko-latinskiy kabinet, 1998. – 252 s.
Khaydegger M. Bytie i vremya.-Khar'kov: Folio, 2003.-503 s.
Khaydegger M. Vremya i Bytie: Stat'i i vystupleniya.-M.: Respublika,1993.-447 s.
Tsitseron. O predelakh blaga i zla. Paradoksy stoikov.-M.: RGGU, 2000. – 480 s.
Shokhin V.K. Filosofiya tsennostey i rannyaya aksiologicheskaya mysl': Monografiya.-M.: RUDN, 2006.-457 s.
Shpil'reyn S.N. Destruktsiya kak prichina stanovleniya // Logos.-¹ 5, 1994. s. 207-238.

Abstract: An ambiguous reaction upon the global changes taking place in the world encourages interest towards the moral elements of the political culture, which contain the “spirit” of one or another nation. For better understating of the foundations of the Russian political culture, which place a more significant role on the global arena, the notion of “absolute good” developed by the Russian religious philosophers becomes essential. Under the difficult current situation, it is important to determine the fundamental essences of this notion, which define the conditions and possibilities of their implementation within the modern politics. Russian religious philosophers attributed kindness with the absolute value which coincides with God, as well as with absolute values of beauty, truth, freedom, creation of a perfect society. The main condition for the absolute good – love for God, nature, people, Motherland. The lack of such love results in the “moral evil”, a relative value and a cause of human struggles, segregation, conflicts, and disasters. Strengthening of the intercultural relations and escalation of international conflicts, increases attention towards the notion of “tolerance” which contends for ethical universalism. However, criticism of this notion denies in absolute value. The meaning of “absolute good” in different countries leave many questions, but the leading Russian politicians claim as the foundation of their work, traditional perceptions of love, good and evil, higher powers that unite people and religions from all over the planet. This awakens hope for achieving order and agreement in the political, as well as other spheres of our life.

Keywords: absolute and relative, good and evil, Russian religious philosophers, Russia, modernity, political culture, love, tolerance, traditional values, world order

References:
Avanesova E. G. Vozmozhnost' religioznogo obosnovaniya politicheskogo nasiliya //Vestnik Tomskogo gosudarstvennogo universiteta. Filosofiya. Sotsiologiya. Politologiya. Vyp. ¹ 3 (7). 2009. S. 34-38.
Ern V. F. Sochineniya /Sost. N. V. Kotrelev, E. V. Antonova; Vstup. st. Yu. Sherer. M.: Izd-vo «Pravda», «Voprosy filosofii», 1991. 576 s.
Frank S.L. Sochineniya. M., Izd-vo «Pravda», «Voprosy filosofii», 1990. 607s.
Frank S. L. Svet vo t'me: Opyt khristianskoy etiki i sotsial'noy filosofii. M.: Faktorial, 1998 . 255 s.
Protoierey Igor' Biyagov. Mysli S. L. Franka o politike: uroki dlya sovremennikov [Elektronnyy resurs]: Russkaya narodnaya liniya. URL: http://ruskline.ru/analitika/2014/04/25/mysli_s_l_franka_o_politike_uroki_dlya_sovremennikov/ (data obrashcheniya: 15.11.2015)
Frank S. L.. Dukhovnye osnovy obshchestva. V vedenie v sotsial'nuyu filosofiyu. Parizh: Ymca Pres, 1930. 318 s.
Simonenko O. A. Khristianskiy gumanizm v politologicheskom nasledii S. L. Franka //Vestnik TOGU. 2007. ¹ 3 (6). S. 95-106.
Dal' V. I. Tolkovyy slovar' zhivogo velikorusskogo yazyka. M.: TERRA, 1994. T.1. 699 s.
N. A. Berdyaev: pro et contra. Kn. 1. / Sost., vstup. st. i prim. A. A.Ermicheva. SPb.: RKhGI, 1994. 573 s.
Florenskiy P.A. Stolp i utverzhdenie istiny. M.: Izd-vo «Pravda», 1990. T.1. 490 c.
Berdyaev N.A. Koshmar zlogo dobra: (O knige I. Il'ina «O soprotivlenii zlu siloyu») // Put'. Organ russkoy religioznoy mysli. Kn. 1 (I—VI). M.: Inform-Progress, 1992. S. 462-471.
Miklina N. N. Dukhovnye iskaniya V. Rozanova s pozitsiy ladovogo printsipa //Filosofskie nauki. 2006. ¹ 11. 160 s.
Opyty: Literaturno-filosofskiy ezhegodnik /Otv. red. i sost. A. V. Gulyga. M.: Izd-vo «Sovetskiy pisatel'», 1990. 478 s.
Rozanov V. V. Opavshie list'ya. M.: OOO «Izd-vo AST», 2004. 384 s.
Trubetskoy E. N. Smysl zhizni. M.: OOO «Izdatel'stvo AST, 2003. 397 s.
Filosofskiy slovar' Vladimira Solov'eva /Sost. G. V.Belyaev. Rostov n/D: «Feniks», 2000. 464 s.
Solov'ev B. C. Sochinenie v 2-kh tt. M.: Pravda, 1989. T.1. 688 s.
Solov'ev V. Sochineniya v dvukh tomakh. M.: Mysl', 1988. T. 2. 892 s.
Miklina N. N., Kurbalieva Sh. N. Muzykal'nost' russkoy filosofii kak sposob bytiya v mire (“Musicality” Russian philosophy as the method of existence in the world) //7-ya Mezhdunarodnaya nauchno-prakticheskaya konferentsiya nauka i obshchestvo, 25-26 noyabrya 2014 goda (7th International Scientific Conference Science and Society, 25-26 November, 2014). London, SCIEURO. 205 s. S. 185-191.
Il'in I.A. Pochemu my verim v Rossiyu: Sochineniya. M.: Eksmo, 2006. 912 s.
Losskiy N. O. Izbrannoe. M.: «Pravda», 1991. 622 s.
Florenskiy P. A. U vodorazdelov mysli. M.: Izd-vo «Pravda», 1990. T 2. 447 s.
Losev A. F. Muzyka kak predmet logiki // Losev A. F. Iz rannikh proizvedeniy / Vstup. st. A. A.Takho-Godi i L. A.Gogotishvili, otv. red. A. A.Takho-Godi., sost. i podg. teksta I. I. Makhan'kova, prim. L. A.Gogotishvili, M. M.Gamayunova, I. I. Makhan'kova. M.: Pravda, 1990.
Stepin V. S. Samorazvivayushchiesya sistemy i postneklassicheskaya ratsional'nost' // Voprosy filosofii. 2003. ¹ 8. C. 5-17.
Baranov N. A. Politicheskie otnosheniya i politicheskiy protsess v sovremennoy Rossii: Kurs lektsiy. V 3-kh ch. SPb.: BGTU, 2004. URL: http://read.virmk.ru/b/BARANOV_PROCESS/18.htm (data obrashcheniya: 12.04.2014).
Losskiy N. O. Usloviya absolyutnogo dobra. Osnovy etiki. Minsk: Izdatel'stvo Belorusskogo Ekzarkhata, 2011. 528 s. C. 4.
Titarenko A. I. Klassicheskaya etika absolyuta (vmesto predisloviya) //Losskiy N. O. Usloviya absolyutnogo dobra: Osnovy etiki; Kharakter russkogo naroda. M.: Politizdat, 1991. 368s. S. 4-21. .
Losskiy N. O. Istoriya russkoy filosofii. Per. s angl. M.: Sovetskiy pisatel', 1991. 480 s.
Samokhvalova V. I. O soderzhanii ponyatiya «tolerantnost'» v sovremennom kul'turnom kontekste// Filosofskiy zhurnal. 2008. ¹ 1. M.: Institut filosofii RAN, 2008. S. 161-175.
Tkachenko Aleksandr. «Nenavid' vragov Bozhiikh»? // «Foma». 2010. ¹ 7 (87). URL: http://foma.ru/nenavid-vragov-bozhiix.html (data obrashcheniya: 14.10.2015).
Lyubov' Allakha Subkhana va Ta'la k ego sozdaniyam [Elektronnyy resurs]. URL: http://fondihlas.ru/index.php?Itemid=323&catid=97:2011-05-06-12-19-29&id=7614:2013-12-05-06-12-58&option=com_content&view=article (data obrashcheniya: 10.11.2015)
Rossiya vystupaet protiv politiki messianstva v mirovykh delakh [Elektronnyy resurs]: IZVESTIYa, politika. URL: http://izvestia.ru/news/593810
Sergeeva S.L. Osobennosti natsional'noy politicheskoy kul'tury: sotsiokul'turnaya spetsifika i perspektivy razvitiya v usloviyakh sovremennoy rossiyskoy deystvitel'nosti // Politika i Obshchestvo.-2013.-10.-C. 1286-1301. DOI: 10.7256/1812-8696.2013.10.9838.
Zimin V.A. Vzglyady uchenykh na strukturnye elementy politicheskoy kul'tury // Politika i Obshchestvo.-2015.-3.-C. 433-443. DOI: 10.7256/1812-8696.2015.3.14740.
Shugurov M.V. Fenomen tolerantnosti v kontekste oppozitsii "nasilie-nenasilie" // Politika i Obshchestvo.-2015.-1.-C. 43-58. DOI: 10.7256/1812-8696.2015.1.14012.
E. B. Rashkovskiy Religiya i kul'tura v sovremennoy Rossii // Kul'tura i iskusstvo.-2013.-1.-C. 21-25. DOI: 10.7256/2222-1956.2013.01.2.
Nikolenko A.A. Kratkiy obzor religii v protsesse transformatsii, kak instituta sotsializatsii na sovremennom etape // Politika i Obshchestvo.-2014.-11.-C. 1412-1418. DOI: 10.7256/1812-8696.2014.11.13470.
G. Yu. Filimonov Mul'tikul'turalizm v SShA i Evrope:
polittekhnologii v deystvii // Politika i Obshchestvo. - 2012. - 2. - C. 62 - 72.
O. B. Vasil'eva Mental'nye istoki rossiyskoy sotsial'no-politicheskoy identichnosti // Politika i Obshchestvo. - 2011. - 6. - C. 4 - 10.
O. N. Astaf'eva Kul'turnaya politika sotrudnichestva:strategiya rossiysko-pol'skogo dialoga v KhKhI veke // Kul'tura i iskusstvo. - 2011. - 6. - C. 15 - 27.
G. Yu. Filimonov Mul'tikul'turalizm v SShA i Evrope: polittekhnologii v deystvii // Politika i Obshchestvo. - 2012. - 2. - C. 62 - 72.
O. B. Vasil'eva Mental'nye istoki rossiyskoy sotsial'no-politicheskoy identichnosti // Politika i Obshchestvo. - 2011. - 6. - C. 4 - 10.
O. N. Astaf'eva Kul'turnaya politika sotrudnichestva: strategiya rossiysko-pol'skogo dialoga v KhKhI veke // Kul'tura i iskusstvo. - 2011. - 6. - C. 15 - 27.

References (transliteration):
Avanesova E. G. Vozmozhnost' religioznogo obosnovaniya politicheskogo nasiliya //Vestnik Tomskogo gosudarstvennogo universiteta. Filosofiya. Sotsiologiya. Politologiya. Vyp. ¹ 3 (7). 2009. S. 34-38.
Ern V. F. Sochineniya /Sost. N. V. Kotrelev, E. V. Antonova; Vstup. st. Yu. Sherer. M.: Izd-vo «Pravda», «Voprosy filosofii», 1991. 576 s.
Frank S.L. Sochineniya. M., Izd-vo «Pravda», «Voprosy filosofii», 1990. 607s.
Frank S. L. Svet vo t'me: Opyt khristianskoy etiki i sotsial'noy filosofii. M.: Faktorial, 1998 . 255 s.
Protoierey Igor' Biyagov. Mysli S. L. Franka o politike: uroki dlya sovremennikov [Elektronnyy resurs]: Russkaya narodnaya liniya. URL: http://ruskline.ru/analitika/2014/04/25/mysli_s_l_franka_o_politike_uroki_dlya_sovremennikov/ (data obrashcheniya: 15.11.2015)
Frank S. L.. Dukhovnye osnovy obshchestva. V vedenie v sotsial'nuyu filosofiyu. Parizh: Ymca Pres, 1930. 318 s.
Simonenko O. A. Khristianskiy gumanizm v politologicheskom nasledii S. L. Franka //Vestnik TOGU. 2007. ¹ 3 (6). S. 95-106.
Dal' V. I. Tolkovyy slovar' zhivogo velikorusskogo yazyka. M.: TERRA, 1994. T.1. 699 s.
N. A. Berdyaev: pro et contra. Kn. 1. / Sost., vstup. st. i prim. A. A.Ermicheva. SPb.: RKhGI, 1994. 573 s.
Florenskiy P.A. Stolp i utverzhdenie istiny. M.: Izd-vo «Pravda», 1990. T.1. 490 c.
Berdyaev N.A. Koshmar zlogo dobra: (O knige I. Il'ina «O soprotivlenii zlu siloyu») // Put'. Organ russkoy religioznoy mysli. Kn. 1 (I—VI). M.: Inform-Progress, 1992. S. 462-471.
Miklina N. N. Dukhovnye iskaniya V. Rozanova s pozitsiy ladovogo printsipa //Filosofskie nauki. 2006. ¹ 11. 160 s.
Opyty: Literaturno-filosofskiy ezhegodnik /Otv. red. i sost. A. V. Gulyga. M.: Izd-vo «Sovetskiy pisatel'», 1990. 478 s.
Rozanov V. V. Opavshie list'ya. M.: OOO «Izd-vo AST», 2004. 384 s.
Trubetskoy E. N. Smysl zhizni. M.: OOO «Izdatel'stvo AST, 2003. 397 s.
Filosofskiy slovar' Vladimira Solov'eva /Sost. G. V.Belyaev. Rostov n/D: «Feniks», 2000. 464 s.
Solov'ev B. C. Sochinenie v 2-kh tt. M.: Pravda, 1989. T.1. 688 s.
Solov'ev V. Sochineniya v dvukh tomakh. M.: Mysl', 1988. T. 2. 892 s.
Miklina N. N., Kurbalieva Sh. N. Muzykal'nost' russkoy filosofii kak sposob bytiya v mire (“Musicality” Russian philosophy as the method of existence in the world) //7-ya Mezhdunarodnaya nauchno-prakticheskaya konferentsiya nauka i obshchestvo, 25-26 noyabrya 2014 goda (7th International Scientific Conference Science and Society, 25-26 November, 2014). London, SCIEURO. 205 s. S. 185-191.
Il'in I.A. Pochemu my verim v Rossiyu: Sochineniya. M.: Eksmo, 2006. 912 s.
Losskiy N. O. Izbrannoe. M.: «Pravda», 1991. 622 s.
Florenskiy P. A. U vodorazdelov mysli. M.: Izd-vo «Pravda», 1990. T 2. 447 s.
Losev A. F. Muzyka kak predmet logiki // Losev A. F. Iz rannikh proizvedeniy / Vstup. st. A. A.Takho-Godi i L. A.Gogotishvili, otv. red. A. A.Takho-Godi., sost. i podg. teksta I. I. Makhan'kova, prim. L. A.Gogotishvili, M. M.Gamayunova, I. I. Makhan'kova. M.: Pravda, 1990.
Stepin V. S. Samorazvivayushchiesya sistemy i postneklassicheskaya ratsional'nost' // Voprosy filosofii. 2003. ¹ 8. C. 5-17.
Baranov N. A. Politicheskie otnosheniya i politicheskiy protsess v sovremennoy Rossii: Kurs lektsiy. V 3-kh ch. SPb.: BGTU, 2004. URL: http://read.virmk.ru/b/BARANOV_PROCESS/18.htm (data obrashcheniya: 12.04.2014).
Losskiy N. O. Usloviya absolyutnogo dobra. Osnovy etiki. Minsk: Izdatel'stvo Belorusskogo Ekzarkhata, 2011. 528 s. C. 4.
Titarenko A. I. Klassicheskaya etika absolyuta (vmesto predisloviya) //Losskiy N. O. Usloviya absolyutnogo dobra: Osnovy etiki; Kharakter russkogo naroda. M.: Politizdat, 1991. 368s. S. 4-21. .
Losskiy N. O. Istoriya russkoy filosofii. Per. s angl. M.: Sovetskiy pisatel', 1991. 480 s.
Samokhvalova V. I. O soderzhanii ponyatiya «tolerantnost'» v sovremennom kul'turnom kontekste// Filosofskiy zhurnal. 2008. ¹ 1. M.: Institut filosofii RAN, 2008. S. 161-175.
Tkachenko Aleksandr. «Nenavid' vragov Bozhiikh»? // «Foma». 2010. ¹ 7 (87). URL: http://foma.ru/nenavid-vragov-bozhiix.html (data obrashcheniya: 14.10.2015).
Lyubov' Allakha Subkhana va Ta'la k ego sozdaniyam [Elektronnyy resurs]. URL: http://fondihlas.ru/index.php?Itemid=323&catid=97:2011-05-06-12-19-29&id=7614:2013-12-05-06-12-58&option=com_content&view=article (data obrashcheniya: 10.11.2015)
Rossiya vystupaet protiv politiki messianstva v mirovykh delakh [Elektronnyy resurs]: IZVESTIYa, politika. URL: http://izvestia.ru/news/593810
Sergeeva S.L. Osobennosti natsional'noy politicheskoy kul'tury: sotsiokul'turnaya spetsifika i perspektivy razvitiya v usloviyakh sovremennoy rossiyskoy deystvitel'nosti // Politika i Obshchestvo.-2013.-10.-C. 1286-1301. DOI: 10.7256/1812-8696.2013.10.9838.
Zimin V.A. Vzglyady uchenykh na strukturnye elementy politicheskoy kul'tury // Politika i Obshchestvo.-2015.-3.-C. 433-443. DOI: 10.7256/1812-8696.2015.3.14740.
Shugurov M.V. Fenomen tolerantnosti v kontekste oppozitsii "nasilie-nenasilie" // Politika i Obshchestvo.-2015.-1.-C. 43-58. DOI: 10.7256/1812-8696.2015.1.14012.
E. B. Rashkovskiy Religiya i kul'tura v sovremennoy Rossii // Kul'tura i iskusstvo.-2013.-1.-C. 21-25. DOI: 10.7256/2222-1956.2013.01.2.
Nikolenko A.A. Kratkiy obzor religii v protsesse transformatsii, kak instituta sotsializatsii na sovremennom etape // Politika i Obshchestvo.-2014.-11.-C. 1412-1418. DOI: 10.7256/1812-8696.2014.11.13470.
G. Yu. Filimonov Mul'tikul'turalizm v SShA i Evrope:
polittekhnologii v deystvii // Politika i Obshchestvo. - 2012. - 2. - C. 62 - 72.
O. B. Vasil'eva Mental'nye istoki rossiyskoy sotsial'no-politicheskoy identichnosti // Politika i Obshchestvo. - 2011. - 6. - C. 4 - 10.
O. N. Astaf'eva Kul'turnaya politika sotrudnichestva:strategiya rossiysko-pol'skogo dialoga v KhKhI veke // Kul'tura i iskusstvo. - 2011. - 6. - C. 15 - 27.
G. Yu. Filimonov Mul'tikul'turalizm v SShA i Evrope: polittekhnologii v deystvii // Politika i Obshchestvo. - 2012. - 2. - C. 62 - 72.
O. B. Vasil'eva Mental'nye istoki rossiyskoy sotsial'no-politicheskoy identichnosti // Politika i Obshchestvo. - 2011. - 6. - C. 4 - 10.
O. N. Astaf'eva Kul'turnaya politika sotrudnichestva: strategiya rossiysko-pol'skogo dialoga v KhKhI veke // Kul'tura i iskusstvo. - 2011. - 6. - C. 15 - 27.

Abstract: In his article Ilyin critically re-evaluates individualism as the main value advertised by consumer culture. The researcher analyzes the connection between the growth of individualistic attitudes and the decline of moral values. Individualism is being viewed as themain factor of social automization and deconsolidation. The following hypothesis is being proved: 1) individualism leads to the loss of family values, solidarity, patriotism, interest towards politics and socially important issues that stand above an individual; 2) individuation is associated with the substitution of serious social issues with personal interest. The theoretical and methodological basis of the research involves recent researches of Russian scientists working in the sphere of sociocultural and cultural-philosophical approaches. Individualism is the main value of consumer culture. According to the author, the growth of individualistic practices has a destructive influence on personal and social existence. Consumer culture cannot be considered to be an affluent or morally healthy type of culture. The author of the article also touches upon the problems of the dialectics of the individual and collective in culture and postulates the principle of unity between the personal and the social. 

Keywords: consumer culture, individualism, good morals, deconsolidation , atomization, consumer society, value, collectivism, individuation, freedom

References:
A.N. Fatenkov Individualizm:
po tu storonu predubezhdeniy // Filosofiya i kul'tura. - 2013. - 2. - C. 163 - 170. DOI: 10.7256/1999-2793.2013.02.4.
Fuko M. Slova i veshchi. Arkheologiya gumanitarnykh nauk. – SPb.: Acad, 1994. – 408 s.
Khagurov T.A. Uchashchayasya molodezh' v krizisnom obshchestve // Sotsis 11, 2010. S. 93-104.
Porus V.N. Bytie i toska: A.P. Chekhov i A.P. Platonov // Voprosy filosofii 1, 2014. S. 19-33.
Tikhonova N.E. Osobennosti «rossiyskikh modernistov» i perspektivy kul'turnoy dinamiki v Rossii. Stat'ya 1 // Obshchestvennye nauki i sovremennost' 2012, 2. S. 38-52.
Nitsshe F. Volya k vlasti. Opyt pereotsenki vsekh tsennostey. / Per. s nem. E.Gertsyk i dr. – M.: Kul'turnaya Revolyutsiya, 2005. – 880 s.
Markov B.V. Obraz cheloveka v postantropologicheskuyu epokhu // Voprosy filosofii 2, 2011. S. 23-33.
Nikonov A.P. Apgreyd obez'yany. Bol'shaya istoriya malen'koy singulyarnosti. – M.: Izd-vo NTs ENAS, 2005. – 352 s.
Landau G. Antinomii organichnosti // Voprosy filosofii 3, 2011. S. 109-121, s. 117.
Malakhov V.A. Filosofiya i vremya: vektor soprotivleniya // Voprosy filosofii 1, 2011. S. 49-59.
Kantor V.K. Chto znachil razumnyy egoizm Chernyshevskogo v obshchinnoy strane? // Voprosy filosofii 3, 2014. S. 95-104.
Zapesotskiy A.S. Transformatsii kul'tury: proizvodstvo smyslov i upravlenie informatsionnymi potokami // Voprosy filosofii 5, 2011. S. 166-171.
Varava V.V. «Ya vsegda khochu nevozmozhnogo...» // Voprosy filosofii 3, 2014. S. 186-189.
Glinchikova A.G. Chastnaya sobstvennost' i obshchestvennyy interes-dilemma Rossii // Voprosy filosofii 3, 2011. S. 3-11.
Gurova O.Yu. Shoping, odezhda i tipologiya potrebiteley v Sankt-Peterburge // Zhurnal sotsiologii i sotsial'noy antropologii tom XIV 5 (58), 2011. S. 129-141.
Valevich E.S. Fenomen massy v perekhodnyy period obshchestvennogo razvitiya. Monografiya nakhoditsya v pechati.
Bykova D. Yu., Zotov V.V. Sotsiokul'turnyy podkhod k formirovaniyu molodezhnoy politiki innovatsionnogo obshchestva // Voprosy kul'turologii 4/2011. S. 68-73
Berdyaev N.A. O naznachenii cheloveka (Opyt paradoksal'noy etiki). – Parizh: Covremennye zapiski, 1931. – 318 s.
Berdyaev N.A. O rabstve i svobode cheloveka (opyt personalisticheskoy filosofii). – Parizh: Ymca-press, 1939. – 222 s.
A.S. Razin, A.V. Belov Metodologicheskie osnovaniya
klassicheskoy kontseptsii
otvetstvennosti v sovremennom
sotsial'no-filosofskom znanii // Filosofiya i kul'tura. - 2011. - 12. - C. 65 - 70.
Bueva L.P. Massovye dukhovnye protsessy v rabotakh L. Dyumona // NB: Psikhologiya i psikhotekhnika. - 2013. - 7. - C. 77 - 134. DOI: 10.7256/2306-0425.2013.7.10422. URL: http://www.e-notabene.ru/psp/article_10422.html
G.V. Golenok Individualizm kak mifologiya // Psikhologiya i Psikhotekhnika. - 2010. - 1. - C. 73 - 78.
A.A. Chuprina Filosofskiy kontekst
osmysleniya sem'i kak indikatora
kul'turnogo razvitiya obshchestva // Filosofiya i kul'tura. - 2013. - 5. - C. 583 - 593. DOI: 10.7256/1999-2793.2013.05.2.
R.K. Omel'chuk Tipy egoizma kak situatsii poteri very // Psikhologiya i Psikhotekhnika. - 2011. - 5. - C. 6 - 16.

References (transliteration):
A.N. Fatenkov Individualizm:
po tu storonu predubezhdeniy // Filosofiya i kul'tura. - 2013. - 2. - C. 163 - 170. DOI: 10.7256/1999-2793.2013.02.4.
Fuko M. Slova i veshchi. Arkheologiya gumanitarnykh nauk. – SPb.: Acad, 1994. – 408 s.
Khagurov T.A. Uchashchayasya molodezh' v krizisnom obshchestve // Sotsis 11, 2010. S. 93-104.
Porus V.N. Bytie i toska: A.P. Chekhov i A.P. Platonov // Voprosy filosofii 1, 2014. S. 19-33.
Tikhonova N.E. Osobennosti «rossiyskikh modernistov» i perspektivy kul'turnoy dinamiki v Rossii. Stat'ya 1 // Obshchestvennye nauki i sovremennost' 2012, 2. S. 38-52.
Nitsshe F. Volya k vlasti. Opyt pereotsenki vsekh tsennostey. / Per. s nem. E.Gertsyk i dr. – M.: Kul'turnaya Revolyutsiya, 2005. – 880 s.
Markov B.V. Obraz cheloveka v postantropologicheskuyu epokhu // Voprosy filosofii 2, 2011. S. 23-33.
Nikonov A.P. Apgreyd obez'yany. Bol'shaya istoriya malen'koy singulyarnosti. – M.: Izd-vo NTs ENAS, 2005. – 352 s.
Landau G. Antinomii organichnosti // Voprosy filosofii 3, 2011. S. 109-121, s. 117.
Malakhov V.A. Filosofiya i vremya: vektor soprotivleniya // Voprosy filosofii 1, 2011. S. 49-59.
Kantor V.K. Chto znachil razumnyy egoizm Chernyshevskogo v obshchinnoy strane? // Voprosy filosofii 3, 2014. S. 95-104.
Zapesotskiy A.S. Transformatsii kul'tury: proizvodstvo smyslov i upravlenie informatsionnymi potokami // Voprosy filosofii 5, 2011. S. 166-171.
Varava V.V. «Ya vsegda khochu nevozmozhnogo...» // Voprosy filosofii 3, 2014. S. 186-189.
Glinchikova A.G. Chastnaya sobstvennost' i obshchestvennyy interes-dilemma Rossii // Voprosy filosofii 3, 2011. S. 3-11.
Gurova O.Yu. Shoping, odezhda i tipologiya potrebiteley v Sankt-Peterburge // Zhurnal sotsiologii i sotsial'noy antropologii tom XIV 5 (58), 2011. S. 129-141.
Valevich E.S. Fenomen massy v perekhodnyy period obshchestvennogo razvitiya. Monografiya nakhoditsya v pechati.
Bykova D. Yu., Zotov V.V. Sotsiokul'turnyy podkhod k formirovaniyu molodezhnoy politiki innovatsionnogo obshchestva // Voprosy kul'turologii 4/2011. S. 68-73
Berdyaev N.A. O naznachenii cheloveka (Opyt paradoksal'noy etiki). – Parizh: Covremennye zapiski, 1931. – 318 s.
Berdyaev N.A. O rabstve i svobode cheloveka (opyt personalisticheskoy filosofii). – Parizh: Ymca-press, 1939. – 222 s.
A.S. Razin, A.V. Belov Metodologicheskie osnovaniya
klassicheskoy kontseptsii
otvetstvennosti v sovremennom
sotsial'no-filosofskom znanii // Filosofiya i kul'tura. - 2011. - 12. - C. 65 - 70.
Bueva L.P. Massovye dukhovnye protsessy v rabotakh L. Dyumona // NB: Psikhologiya i psikhotekhnika. - 2013. - 7. - C. 77 - 134. DOI: 10.7256/2306-0425.2013.7.10422. URL: http://www.e-notabene.ru/psp/article_10422.html
G.V. Golenok Individualizm kak mifologiya // Psikhologiya i Psikhotekhnika. - 2010. - 1. - C. 73 - 78.
A.A. Chuprina Filosofskiy kontekst
osmysleniya sem'i kak indikatora
kul'turnogo razvitiya obshchestva // Filosofiya i kul'tura. - 2013. - 5. - C. 583 - 593. DOI: 10.7256/1999-2793.2013.05.2.
R.K. Omel'chuk Tipy egoizma kak situatsii poteri very // Psikhologiya i Psikhotekhnika. - 2011. - 5. - C. 6 - 16.

Abstract: The subject of the research is the phenomenon of the development of symbols of success in the culture of persoality and socio-cultural environment or, in other words, the phenomenon of the sociocultural process of symbolizing success. The object of the research is the social communication. The author examines the aspects of the problem such as the procedural nature of the phenomenon of success as demonstrated by the variability of the philosophical and everyday contents. Particular attention is given to the problems of the research carried out at the intersection of phenomenology, hermeneutics, semiotics and communication theory. That allows to synthesize the author's  cultural views within the framework of the interdisciplinary research. The research methodology is based on the synthesis of philosophy and phenomenological observations in humanities. Generally speaking, the article is of the discriptive nature and simply defines the problem. The main conclusion of the research is the statement that it is possible and important to study the process of symbolizing success as a social and cultural phenomenon. It is the problem definition of studying symbols of success from the point of view of their immanent procedurality that causes the novelty of the author's scientific approach and dictates the development of new methods of cultural analysis of the social and cultural life phenomena. 

Keywords: success and totalitarianism, success and anarchy, cultural, axiology of success, socio-cultural process, phenomenology of success, symbols of success, social and cultural dynamics, social communication, social time

References:
V.A. Kayukov Kategoriya uspekha:
istoriko-filosofskiy ekskurs. // Psikhologiya i Psikhotekhnika. - 2011. - 2. - C. 77 - 81.
V. A. Kayukov Kul'turologicheskie tipy stsenicheskogo
artistizma v zapadnoevropeyskom
dirizhirovanii // Kul'tura i iskusstvo. - 2012. - 1. - C. 61 - 67.
Stepanov, E M. Konfliktologiya perekhodnogo perioda: Dukhovno-motivatsionnyy aspekt : dis. d-ra filos. nauk / E M Stepanov. – M : 1996. – 309 s.
Vorob'eva, E V. Intellekt i motivatsiya dostizheniya: psikhofizicheskie i psikhogeneticheskie prediktory : dis. d-ra psikh. nauk / E V Vorob'eva. – Rostov n/D : 2002. – 386 s.
Altunina, I R. Struktura i razvitie motivov i motivatsii sotsial'nogo povedeniya : dis. d-ra psikh. nauk / I R Altunina. – M : 2001. – 453 s.
Sokolov, A V. Obshchaya teoriya sotsial'noy kommunikatsii : Ucheb. / A V Sokolov. – SPb: Mikhaylov V A, 2002 g. – 461 s.
Kanarskiy, D I. Uspekh kak mekhanizm konstituirovaniya sotsial'noy real'nosti: Sotsial'no-filosofskiy analiz [Tekst] : diss. kand. filosofskikh nauk: 09.00.11 / D I Kanarskiy. – Khabarovsk, 2000. – 151 s.
Pokhil'ko, A D. Sotsiokul'turnaya avtonomnost' soznaniya : filosofsko-antropologicheskoe izmerenie [Tekst] : dis. d-ra filos. nauk : 09.00.13 / A D Pokhil'ko. – Stavropol', 2007. – 351 s.
Teremok. Russkaya narodnaya skazka // kostyor.ru 2001-2014 [Elektronnyy resurs] Url: http://www.kostyor.ru/tales/tale49 (data obrashcheniya 13.01.2015).
Russkaya narodnaya skazka Teremok // Vse russkie narodnye skazki 2007-2015 [Elektronnyy resurs] Url: http://hyaenidae.narod.ru/story4/192.html (data obrashcheniya 13.01.2015).
Golitsyn, G A. Sotsial'naya i kul'turnaya dinamika: dolgovremennye tendentsii (informatsionnyy podkhod) [Tekst] / G A Golitsyn, V M Petrov. – M: KomKniga / URSS, 2005. – 272 s.
Minyushev, F I. Sotsial'naya antropologiya: kurs lektsiy [Tekst] / F I Minyushev. – M: Mezhdunarodnyy Universitet Biznesa i Upravleniya, 1997. – S. 72.
White, L A. The concept of culture [Text] / L A White. – Wash, 1959. – Vol.61. – P. 227-251.
Lotman, Yu M. Semiosfera. Kul'tura i vzryv. Vnutri myslyashchikh mirov [Tekst] / Yu M Lotman. – SPb: Iskusstvo, 2000. – 704 s.
Mullyar, L A. Sotsial'no-filosofskie smysly obraza-kontsepta «uspekh» [Tekst] : diss. d-ra filosofskikh nauk : 09.00.11 / L A Mulyar. – Pyatigorsk, 2012. – 286 s.
Rozenberg, N V. Arkhitektonika uspekha v kul'ture [Tekst] : diss. kand. filosofskikh nauk : 24.00.01 / N V Rozenberg. – Tambov, 2001. – 176 s.

References (transliteration):
V.A. Kayukov Kategoriya uspekha:
istoriko-filosofskiy ekskurs. // Psikhologiya i Psikhotekhnika. - 2011. - 2. - C. 77 - 81.
V. A. Kayukov Kul'turologicheskie tipy stsenicheskogo
artistizma v zapadnoevropeyskom
dirizhirovanii // Kul'tura i iskusstvo. - 2012. - 1. - C. 61 - 67.
Stepanov, E M. Konfliktologiya perekhodnogo perioda: Dukhovno-motivatsionnyy aspekt : dis. d-ra filos. nauk / E M Stepanov. – M : 1996. – 309 s.
Vorob'eva, E V. Intellekt i motivatsiya dostizheniya: psikhofizicheskie i psikhogeneticheskie prediktory : dis. d-ra psikh. nauk / E V Vorob'eva. – Rostov n/D : 2002. – 386 s.
Altunina, I R. Struktura i razvitie motivov i motivatsii sotsial'nogo povedeniya : dis. d-ra psikh. nauk / I R Altunina. – M : 2001. – 453 s.
Sokolov, A V. Obshchaya teoriya sotsial'noy kommunikatsii : Ucheb. / A V Sokolov. – SPb: Mikhaylov V A, 2002 g. – 461 s.
Kanarskiy, D I. Uspekh kak mekhanizm konstituirovaniya sotsial'noy real'nosti: Sotsial'no-filosofskiy analiz [Tekst] : diss. kand. filosofskikh nauk: 09.00.11 / D I Kanarskiy. – Khabarovsk, 2000. – 151 s.
Pokhil'ko, A D. Sotsiokul'turnaya avtonomnost' soznaniya : filosofsko-antropologicheskoe izmerenie [Tekst] : dis. d-ra filos. nauk : 09.00.13 / A D Pokhil'ko. – Stavropol', 2007. – 351 s.
Teremok. Russkaya narodnaya skazka // kostyor.ru 2001-2014 [Elektronnyy resurs] Url: http://www.kostyor.ru/tales/tale49 (data obrashcheniya 13.01.2015).
Russkaya narodnaya skazka Teremok // Vse russkie narodnye skazki 2007-2015 [Elektronnyy resurs] Url: http://hyaenidae.narod.ru/story4/192.html (data obrashcheniya 13.01.2015).
Golitsyn, G A. Sotsial'naya i kul'turnaya dinamika: dolgovremennye tendentsii (informatsionnyy podkhod) [Tekst] / G A Golitsyn, V M Petrov. – M: KomKniga / URSS, 2005. – 272 s.
Minyushev, F I. Sotsial'naya antropologiya: kurs lektsiy [Tekst] / F I Minyushev. – M: Mezhdunarodnyy Universitet Biznesa i Upravleniya, 1997. – S. 72.
White, L A. The concept of culture [Text] / L A White. – Wash, 1959. – Vol.61. – P. 227-251.
Lotman, Yu M. Semiosfera. Kul'tura i vzryv. Vnutri myslyashchikh mirov [Tekst] / Yu M Lotman. – SPb: Iskusstvo, 2000. – 704 s.
Mullyar, L A. Sotsial'no-filosofskie smysly obraza-kontsepta «uspekh» [Tekst] : diss. d-ra filosofskikh nauk : 09.00.11 / L A Mulyar. – Pyatigorsk, 2012. – 286 s.
Rozenberg, N V. Arkhitektonika uspekha v kul'ture [Tekst] : diss. kand. filosofskikh nauk : 24.00.01 / N V Rozenberg. – Tambov, 2001. – 176 s.

Abstract: From the point of view of geocultural studies, the Ukraine is the part of so called ‘Macro-Christian World’. This type of civilization is characterized by the following features: the unity of all religious beliefs (Christianity) externally and similarity of axiological grounds (values) internally as well as particular historical and geographical integrity. The ‘Ukrainian civilization’ combines elements of both ‘Western’ and ‘Eastern’ civilizations. Taking into account the majority of historical and cultural ‘parameters’, the Ukraine is closer to the Eastern but not Western constituent of the Macro-Christian World. However, the main values (freedom, equality, brotherhood) do not seem so similar at all. Unclear hierarchy of value priorities of the Ukrainian ‘national character’ makes the process of further development rather flexible and the Ukrainian people quite adjustable. The ‘Ukrainian idea’ as a national state project is not only about ‘adjusting’ to a particular scheme or model (either Western or European). It is about creative reframing and adaptation of certain borrowings that have proven to be potentially attractive.

Keywords: cultural research, values, civilization, freedom, equality, brotherhood, priorities, Ukraine, nation, geoculture.

References:
1. Belyy O., Bystritskiy E. Postroenie gosudarstva v Ukraine: puti legitimatsii // Politicheskaya
mysl'. 1996. ¹ 1.
2. Berdyaev N. A. Istoki i smysl russkogo kommunizma. M.: Nauka, 1990.
3. Berdyaev N.A. O rabstve i svobode cheloveka. Opyt personalisticheskoy metafiziki. Parizh:
YMCA-Press, 1939.
4. Bystritskiy E. Protodemokratiya i kul'turpoliticheskie transformatsii v Ukraine //
Politicheskaya mysl'. 1994. ¹ 4.
5. Grach L. ². Ukra¿na — ne ªvropa. K., 2008.
6. Kara-Murza S. K. Sovetskaya tsivilizatsiya. M.: Eksmo, 2008.
7. Kul'pin E. S. Stanovlenie sistemy osnovnykh tsennostey rossiyskoy tsivilizatsii // Istoriya
i sovremennost'. 2008. ¹ 1.
8. Mamardashvili M. K. Soznanie i tsivilizatsiya // Priroda. 1988. ¹ 11.
9. Mironov B. N. Sotsial'naya istoriya Rossii perioda imperii (XVIII — nachalo XX v.). Genezis
lichnosti, demokraticheskoy sem'i, grazhdanskogo obshchestva i pravovogo gosudarstva. SPb.: DB
(Dmitriy Bulanin), 1999.
10. Mikhal'chenko M. Ukra¿ns'ka reg³onal'na tsiv³l³zats³ya // Pol³tichniy menedzhment. 2003. ¹ 1.
11. Pavlenko Yu. V. Vostochnokhristianskaya tsivilizatsionnaya sistema i ee mesto vo vsemirno-isto-
richeskom protsesse // Sotsiologiya: teoriya, metody, marketing. 2001. ¹ 4.
12. Pavlenko Yu. V. Evraziystvo i tsivilizatsionnaya struktura postsovetskogo prostranstva // Nauka
ta naukoznavstvo. 2001. ¹ 4.
13. Pavlenko Yu. V. Zakh³dnokhristiyans'ka tsiv³l³zats³ya Novogo chasu ta Makrokhristiyans'kiy sv³t //
Rozbudova derzhavi. 1998. ¹ 3–4.
14. Tkachenko V., Reºnt O. Ukra¿na: na mezh³ tsiv³l³zats³y (³storiko-pol³tolog³chn³ rozv³dki). K., 1995.
15. Khavkin B. Novaya populyarnost' Stalina: rol' ctalinizma v protsesse pereosmysleniya proshlogo
v postsovetskoy Rossii // Forum noveyshey vostochnoevropeyskoy istorii i kul'tury. 2012. ¹ 1.
16. Khorina G. P. Vlast' i demokratiya v russkoy kul'ture // Filosofiya i kul'tura. 2012. ¹ 12.
17. Tsennosti kak ukazateli nashikh deystviy // Zerkalo nedeli. 7 dekabrya 2012 g.
18. Tsivilizatsionnaya struktura sovremennogo mira. T. 2: Makrokhristianskiy mir v epokhu globa-
lizatsii. K., 2008.
19. Tsivilizatsionnye modeli sovremennosti. K., 2002.
20. Huntington S. P. The Clash of Civilizations and the Remaking of World Order — Simon & Schuster, 1996.

References (transliteration):
1. Belyy O., Bystritskiy E. Postroenie gosudarstva v Ukraine: puti legitimatsii // Politicheskaya
mysl'. 1996. ¹ 1.
2. Berdyaev N. A. Istoki i smysl russkogo kommunizma. M.: Nauka, 1990.
3. Berdyaev N.A. O rabstve i svobode cheloveka. Opyt personalisticheskoy metafiziki. Parizh:
YMCA-Press, 1939.
4. Bystritskiy E. Protodemokratiya i kul'turpoliticheskie transformatsii v Ukraine //
Politicheskaya mysl'. 1994. ¹ 4.
5. Grach L. ². Ukra¿na — ne ªvropa. K., 2008.
6. Kara-Murza S. K. Sovetskaya tsivilizatsiya. M.: Eksmo, 2008.
7. Kul'pin E. S. Stanovlenie sistemy osnovnykh tsennostey rossiyskoy tsivilizatsii // Istoriya
i sovremennost'. 2008. ¹ 1.
8. Mamardashvili M. K. Soznanie i tsivilizatsiya // Priroda. 1988. ¹ 11.
9. Mironov B. N. Sotsial'naya istoriya Rossii perioda imperii (XVIII — nachalo XX v.). Genezis
lichnosti, demokraticheskoy sem'i, grazhdanskogo obshchestva i pravovogo gosudarstva. SPb.: DB
(Dmitriy Bulanin), 1999.
10. Mikhal'chenko M. Ukra¿ns'ka reg³onal'na tsiv³l³zats³ya // Pol³tichniy menedzhment. 2003. ¹ 1.
11. Pavlenko Yu. V. Vostochnokhristianskaya tsivilizatsionnaya sistema i ee mesto vo vsemirno-isto-
richeskom protsesse // Sotsiologiya: teoriya, metody, marketing. 2001. ¹ 4.
12. Pavlenko Yu. V. Evraziystvo i tsivilizatsionnaya struktura postsovetskogo prostranstva // Nauka
ta naukoznavstvo. 2001. ¹ 4.
13. Pavlenko Yu. V. Zakh³dnokhristiyans'ka tsiv³l³zats³ya Novogo chasu ta Makrokhristiyans'kiy sv³t //
Rozbudova derzhavi. 1998. ¹ 3–4.
14. Tkachenko V., Reºnt O. Ukra¿na: na mezh³ tsiv³l³zats³y (³storiko-pol³tolog³chn³ rozv³dki). K., 1995.
15. Khavkin B. Novaya populyarnost' Stalina: rol' ctalinizma v protsesse pereosmysleniya proshlogo
v postsovetskoy Rossii // Forum noveyshey vostochnoevropeyskoy istorii i kul'tury. 2012. ¹ 1.
16. Khorina G. P. Vlast' i demokratiya v russkoy kul'ture // Filosofiya i kul'tura. 2012. ¹ 12.
17. Tsennosti kak ukazateli nashikh deystviy // Zerkalo nedeli. 7 dekabrya 2012 g.
18. Tsivilizatsionnaya struktura sovremennogo mira. T. 2: Makrokhristianskiy mir v epokhu globa-
lizatsii. K., 2008.
19. Tsivilizatsionnye modeli sovremennosti. K., 2002.
20. Huntington S. P. The Clash of Civilizations and the Remaking of World Order — Simon & Schuster, 1996.

Abstract: The present article contains an essay about philosophy, creativity and art; the power and the value of the representational thinking and word; linkage between philosophy and poetics; and the truth as a presentation of beauty. The essay is based on the idea that creative proportion is learnt through the content of existence and connects philosophers, poets, authors, artists, sculptors and architects. The author of the article neither proves nor disproves the existence of truth. The author does not describe particular features of truth, either. The essay is devoted to a special attitude to the faith in truth and the apparent value of such faith for unlocking the potentials of consciousness. The author does not think it is important to focus on a literal reading and pronunciation of a Greek word. Nevertheless the author does not claim that his author’s translation is true. In this research, Aletheia is a symbol of open and heuristic knowledge and intentional truth.

Keywords: philosophy, aletheia, truth, beauty, wisdom, creativity, impression, expression, intention, proportion.

Contact information: Markin Alexander Valentinovich , 445667, Russia, Samarksaya Oblast, Togliatti, ul. Belorusskaya 14.

References:
Yamvlikh. Zhizn' Pifagora. M.: Aleteyya, Novyy Akropol'. 1998. – 248 s.
Shklovskiy V. B. O teorii prozy. M.: izd-vo «Sovetskiy pisatel'», 1983.-267 s.
Shevelev I.Sh. Printsip proportsii: O formoobrazovanii v prirode, mernoy trosti drevnego zodchego, arkhitekturnom obraze, dvoynom kvadrate i vzaimopronikayushchikh podobiyakh.-M.: Stroyizdat, 1986.-200 s.
Bekon F. Sochineniya. V 2-kh tomakh. T. 1. M.: «Mysl'». 1972. – 582 s.
Khaydegger M. Parmenid. SPb.: Izd-vo «Vladimir Dal'», 2009. – 385 s.
Khaydegger M. Raboty i razmyshleniya raznykh let. – M.: Izd-vo «Gnozis», 1993.-464 s.

References (transliteration):
Yamvlikh. Zhizn' Pifagora. M.: Aleteyya, Novyy Akropol'. 1998. – 248 s.
Shklovskiy V. B. O teorii prozy. M.: izd-vo «Sovetskiy pisatel'», 1983.-267 s.
Shevelev I.Sh. Printsip proportsii: O formoobrazovanii v prirode, mernoy trosti drevnego zodchego, arkhitekturnom obraze, dvoynom kvadrate i vzaimopronikayushchikh podobiyakh.-M.: Stroyizdat, 1986.-200 s.
Bekon F. Sochineniya. V 2-kh tomakh. T. 1. M.: «Mysl'». 1972. – 582 s.
Khaydegger M. Parmenid. SPb.: Izd-vo «Vladimir Dal'», 2009. – 385 s.
Khaydegger M. Raboty i razmyshleniya raznykh let. – M.: Izd-vo «Gnozis», 1993.-464 s.

Abstract: The article contains a review of modern Russian researches devoted to categorical analysis and philosophical-cultural research of the terms ‘value’ and ‘cultural value’. The topic about cultural values is proved to be important for our modern Russian philosophy of culture and theory of culture. According to the author of the article, it would be perspective to conduct the kind of researches that would search for the solution of the axiological crisis of modern Russian culture. The author also makes an assumption that Heinrich Rickert’s philosophy of culture could help to find the conceptual and methodological grounds for the supposition that cultural values are the priority in all spheres of existence of a modern Russian society. The author also points out that cultural values have a transcendental existence in culture.

Keywords: cultural studies, cultural values, ideals, axiology, Heinrich Rickert, methodology of culture, methods, humanitarian sciences, theory of culture, individualizing method.

Contact information: Koptseva Natalya Petrovna, 660041, Russia, Krasnoyarsk, pr. Svobodny 82.

References:
1. Boguslavskiy, M.M. Sud'ba kul'turnykh tsennostey / M.M. Boguslavskiy. M.: Yurist', 2006. 208 s.
2. Bol'shakov, V.P. Tsennosti kul'tury i vremya (nekotorye problemy sovremennoy teorii kul'tury) /
V.P. Bol'shakov. V. Novgorod: gos. un-t im. Yaroslava Mudrogo, 2002.
3. Gurevich P.S. Problema tselostnosti cheloveka / P.S. Gurevich; Ros. akad. nauk, In-t filosofii. M.:
IF RAN, 2004. 176 s.
4. Gurevich, P.S. Filosofiya kul'tury: ucheb. posobie dlya studentov gumanit. vuzov / P.S. Gurevich. 2-e izd.,
dop. M.: Aspekt press, 1995. 286 s.
5. Gurevich, P.S. Krizis tsennostnykh orientatsiy / P.S. Gurevich // URL: http://iph.ras.ru/uplfile/histan/
statwi/Gurevich_Krizis_cennostnikh_orientaciy.pdf.
6. Il'in, V.V. Aksiologiya / V.V. Il'in. M.: Izd-vo MGU, 2005. 213 s.
7. Istoricheskie nauki. M.: Nauka, 1997. 534 s.
8. Kovalevskiy, P.E. Russkie kul'turnye tsennosti za granitsey / P.E. Kovalevskiy // Khranilishcha.
San-Frantsisko, 1966. S. 78-83.
9. Koptseva, N.P. Kul'turno-antropologicheskiy proekt sotsial'noy inzhenerii (problema metodo-
logii sovremennykh prikladnykh kul'turnykh issledovaniy) // Zhurnal Sibirskogo federal'nogo
universiteta. Seriya «Gumanitarnye nauki». T. 3. ¹ 1. S. 22-34.
10. Koptseva, N.P., Lozinskaya, V.P. Muzykal'noe iskusstvo v sisteme tsennostey kul'tury. Krasnoyarsk: SFU, 2009.
11. Koptseva, N.P., Lozinskaya, V.P. Muzykal'noe myshlenie kompozitora i protsess sozdaniya kul'turnykh
tsennostey // Pedagogika iskusstva. 2012. ¹ 2. (http://www.art-education.ru/AE-magazine/archive/
nomer-2-2012/koptseva_lozinskaya_12_june.pdf).
12. Koptseva, N.P., Lozniskaya, V.P. Muzykal'noe myshlenie i ego funktsii // Pedagogika iskusstva. 2012.
¹ 1. (http://www.art-education.ru/AE-magazine/archive/nomer-1-2012/koptceva-lozinskaya_18_mart.pdf).
13. Krivtsun, O.A. Estetika / O.A. Krivtsun. M.: Aspekt press, 1998. 429 s.
14. Losskiy, N.O. Tsennost' i bytie / N.O. Losskiy. M.: Rodina-Fodio, 2000. 864 s.
15. Markova, O.Yu. Obrazovannost' v sisteme tsennostey kul'tury sovremennogo cheloveka: sb. materialov
mezhdunarodnogo simpoziuma (g. Zugdidi, Gruziya) / O.Yu. Markova / pod red. V.V. Partsvaniya. SPb.:
S-Pet. filosofskoe obshchestvo, 2004. Vyp. 2. S. 177-187.
16. Nekrasova, E.N. Zolotoy vek russkoy filosofii: problemy chelovecheskogo bytiya: kurs lektsiy /
E.N. Nekrasova // http://www.homo.fizteh.ru/programs/culture/nekrasova.htm.
17. Pivovarov, D.V. Kul'tura kak idealoobrazovanie / D.V. Pivovarov // Kul'tura i khudozhestvennaya
kul'tura: sb. statey. Krasnoyarsk, 2000. 235 s.
18. Pustovalova, E.V. Sistemnoe bytie tsennostey individual'nogo sub'ekta: avtoref. dis. … kand.
filosof. nauk / E.V. Pustovalova. Barnaul, 2005. 21 s.
19. Rikkert, G. Nauki o prirode i nauki o kul'ture. M.: Respublika, 1998. S. 44-128.
20. Rikkert, G. Filosofiya zhizni. M.: Nika-Tsentr, 1998. 512 s.
21. Slozhenikina, N.S. Filosofskiy analiz istiny v izobrazitel'nom iskusstve: avtoref. dis. … kand.
filosof. nauk / N.S. Slozhenikina. Magnitogorsk, 2006. 23 s.
22. Sovremennyy filosofskiy slovar' / pod obshch. red. d.f.n. prof. V.E. Kemerova. 2-e izd., ispr. i dop.
London; Frankfurt-na-Mayne; Parizh; Lyuksemburg; Moskva; Minsk: PANPRINT, 1998. 1064 s.
23. Tonenkova, M.M. Dukhovnye kryl'ya Rossii — sotsial'no kul'turnye i dukhovno sushchnostnye tsennosti /
M.M. Tonenkova. M.: Amrita — Rus', 2004. 320 s.
24. Khudyakova, N.L. Ontologicheskoe osnovanie vozniknoveniya i razvitiya tsennostnogo mira cheloveka:
avtoref. dis. … d-ra filosof. nauk / N.L. Khudyakova. Omsk, 2004. 40 s.

References (transliteration):
1. Boguslavskiy, M.M. Sud'ba kul'turnykh tsennostey / M.M. Boguslavskiy. M.: Yurist', 2006. 208 s.
2. Bol'shakov, V.P. Tsennosti kul'tury i vremya (nekotorye problemy sovremennoy teorii kul'tury) /
V.P. Bol'shakov. V. Novgorod: gos. un-t im. Yaroslava Mudrogo, 2002.
3. Gurevich P.S. Problema tselostnosti cheloveka / P.S. Gurevich; Ros. akad. nauk, In-t filosofii. M.:
IF RAN, 2004. 176 s.
4. Gurevich, P.S. Filosofiya kul'tury: ucheb. posobie dlya studentov gumanit. vuzov / P.S. Gurevich. 2-e izd.,
dop. M.: Aspekt press, 1995. 286 s.
5. Gurevich, P.S. Krizis tsennostnykh orientatsiy / P.S. Gurevich // URL: http://iph.ras.ru/uplfile/histan/
statwi/Gurevich_Krizis_cennostnikh_orientaciy.pdf.
6. Il'in, V.V. Aksiologiya / V.V. Il'in. M.: Izd-vo MGU, 2005. 213 s.
7. Istoricheskie nauki. M.: Nauka, 1997. 534 s.
8. Kovalevskiy, P.E. Russkie kul'turnye tsennosti za granitsey / P.E. Kovalevskiy // Khranilishcha.
San-Frantsisko, 1966. S. 78-83.
9. Koptseva, N.P. Kul'turno-antropologicheskiy proekt sotsial'noy inzhenerii (problema metodo-
logii sovremennykh prikladnykh kul'turnykh issledovaniy) // Zhurnal Sibirskogo federal'nogo
universiteta. Seriya «Gumanitarnye nauki». T. 3. ¹ 1. S. 22-34.
10. Koptseva, N.P., Lozinskaya, V.P. Muzykal'noe iskusstvo v sisteme tsennostey kul'tury. Krasnoyarsk: SFU, 2009.
11. Koptseva, N.P., Lozinskaya, V.P. Muzykal'noe myshlenie kompozitora i protsess sozdaniya kul'turnykh
tsennostey // Pedagogika iskusstva. 2012. ¹ 2. (http://www.art-education.ru/AE-magazine/archive/
nomer-2-2012/koptseva_lozinskaya_12_june.pdf).
12. Koptseva, N.P., Lozniskaya, V.P. Muzykal'noe myshlenie i ego funktsii // Pedagogika iskusstva. 2012.
¹ 1. (http://www.art-education.ru/AE-magazine/archive/nomer-1-2012/koptceva-lozinskaya_18_mart.pdf).
13. Krivtsun, O.A. Estetika / O.A. Krivtsun. M.: Aspekt press, 1998. 429 s.
14. Losskiy, N.O. Tsennost' i bytie / N.O. Losskiy. M.: Rodina-Fodio, 2000. 864 s.
15. Markova, O.Yu. Obrazovannost' v sisteme tsennostey kul'tury sovremennogo cheloveka: sb. materialov
mezhdunarodnogo simpoziuma (g. Zugdidi, Gruziya) / O.Yu. Markova / pod red. V.V. Partsvaniya. SPb.:
S-Pet. filosofskoe obshchestvo, 2004. Vyp. 2. S. 177-187.
16. Nekrasova, E.N. Zolotoy vek russkoy filosofii: problemy chelovecheskogo bytiya: kurs lektsiy /
E.N. Nekrasova // http://www.homo.fizteh.ru/programs/culture/nekrasova.htm.
17. Pivovarov, D.V. Kul'tura kak idealoobrazovanie / D.V. Pivovarov // Kul'tura i khudozhestvennaya
kul'tura: sb. statey. Krasnoyarsk, 2000. 235 s.
18. Pustovalova, E.V. Sistemnoe bytie tsennostey individual'nogo sub'ekta: avtoref. dis. … kand.
filosof. nauk / E.V. Pustovalova. Barnaul, 2005. 21 s.
19. Rikkert, G. Nauki o prirode i nauki o kul'ture. M.: Respublika, 1998. S. 44-128.
20. Rikkert, G. Filosofiya zhizni. M.: Nika-Tsentr, 1998. 512 s.
21. Slozhenikina, N.S. Filosofskiy analiz istiny v izobrazitel'nom iskusstve: avtoref. dis. … kand.
filosof. nauk / N.S. Slozhenikina. Magnitogorsk, 2006. 23 s.
22. Sovremennyy filosofskiy slovar' / pod obshch. red. d.f.n. prof. V.E. Kemerova. 2-e izd., ispr. i dop.
London; Frankfurt-na-Mayne; Parizh; Lyuksemburg; Moskva; Minsk: PANPRINT, 1998. 1064 s.
23. Tonenkova, M.M. Dukhovnye kryl'ya Rossii — sotsial'no kul'turnye i dukhovno sushchnostnye tsennosti /
M.M. Tonenkova. M.: Amrita — Rus', 2004. 320 s.
24. Khudyakova, N.L. Ontologicheskoe osnovanie vozniknoveniya i razvitiya tsennostnogo mira cheloveka:
avtoref. dis. … d-ra filosof. nauk / N.L. Khudyakova. Omsk, 2004. 40 s.

Abstract: Extensive researches show how inconvertible psychophysical changes happening inside a body of an elderly person. However, no theories can actually explain man’s fundamental attitude to his own physicality and such changes. Besides personality peculiarities, these changes also have an element set forth by cultural stereotypes that play some kind of a basis for perceiving certain properties of the body depending on his As a result of the change in spiritual paradigms in European culture the world is turned into an aggregative, a construct of human mind and human loses his integrity and mostly acts as the actor of the cogitation process. Therefore, philosophical and anthropological analysis shows that the old age makes the problems of human existence more acute and reveals the true nature of existence. One of the crises of modern Western civilization is based on their attempt to achieve long years of life and perhaps even immortality passing by the old age that is viewed as the failure and impairment but not personal and social cultural achievement. It raises the importance of traditional cultures that respected the old age and long life was considered to be the result of spiritual and personality growth.

Keywords: philosophy, old age, spiritual paradigm, physicality, existential, gender aspect, death and immortality, fear, value of the old age, overcoming the old age.

Contact information: Djafarova, Dj. T., Gadjieva St. 43a, Makhachkala, Dagestan Republic 367000, Russia.

References:
1. Ar'es F. Chelovek pered litsom smerti. M.: Progress-Akademiya, 1992.
2. Batrakova S.P. Avtoportrety pozdnego Pikasso // Na grani tysyacheletiy: Sud'ba traditsiy v is-
kusstve XX v. M.: Nauka, 1994.
3. Bachinin V.A. Litso cheloveka. Antroposotsiologiya i metafizika portreta // Chelovek. 2004. ¹ 4.
4. Bergson A. Materiya i pamyat'. SPb, 1914.
5. Bovuar de S. T. 1 i 2: Per s frants. / Obshch. red. i vstup. st. S.G. Ayvazovoy. M.: Progress; SPb: Aleteyya,
1997. T. 2.
6. Bozhovich V.I. U posledney cherty // Na grani tysyacheletiy mir i chelovek v iskusstve XX v. M., 1994.
7. Vishev. I.V. Problema zhizni, smerti i bessmertiya v istorii russkoy filosofskoy mysli. M.:
Akademicheskiy Proekt, 2005.
8. Demichev V.A. Tematichnost' smerti. Diskursy i kontsepty // Chelovek. 2001. ¹ 2.
9. Zinchenko V.P. Universitet cheloveka. Psikhologiya na kachelyakh mezhdu dushoy i telom // Chelovek.
2005. ¹ 3.
10. Lantgaler R. «Smert' i bessmertie» v filosofsko-antropologicheskoy perspektive // Zhizn' che-
loveka pered litsom Smerti / sost. Lorgus A., svyashchennik. M.: Indrik, 2006.
11. Nazaretyan A.P. Kriticheskiy gumanizm versus biotsentrizm // Obshchestvennye nauki i sovremen-
nost'. 1997. ¹ 5.
12. Nitsshe F. Volya k vlasti. M., 1994.
13. Podoroga V. Fenomenologiya tela. Vvedenie v filosofskuyu antropologiyu. Materialy lektsionnykh
kursov 1992-1994 godov. M.: AdMarginem, 1995.
14. Shklyaruk V.Ya. Istoriko-filosofskie predstavleniya o zdorov'e i prodolzhitel'nosti zhizni che-
loveka // Filosofiya i obshchestvo. 2007. ¹ 4.
15. Shopengauer A. Mir kak volya i predstavlenie. T. II. M.: Nauka, 1993.

References (transliteration):
1. Ar'es F. Chelovek pered litsom smerti. M.: Progress-Akademiya, 1992.
2. Batrakova S.P. Avtoportrety pozdnego Pikasso // Na grani tysyacheletiy: Sud'ba traditsiy v is-
kusstve XX v. M.: Nauka, 1994.
3. Bachinin V.A. Litso cheloveka. Antroposotsiologiya i metafizika portreta // Chelovek. 2004. ¹ 4.
4. Bergson A. Materiya i pamyat'. SPb, 1914.
5. Bovuar de S. T. 1 i 2: Per s frants. / Obshch. red. i vstup. st. S.G. Ayvazovoy. M.: Progress; SPb: Aleteyya,
1997. T. 2.
6. Bozhovich V.I. U posledney cherty // Na grani tysyacheletiy mir i chelovek v iskusstve XX v. M., 1994.
7. Vishev. I.V. Problema zhizni, smerti i bessmertiya v istorii russkoy filosofskoy mysli. M.:
Akademicheskiy Proekt, 2005.
8. Demichev V.A. Tematichnost' smerti. Diskursy i kontsepty // Chelovek. 2001. ¹ 2.
9. Zinchenko V.P. Universitet cheloveka. Psikhologiya na kachelyakh mezhdu dushoy i telom // Chelovek.
2005. ¹ 3.
10. Lantgaler R. «Smert' i bessmertie» v filosofsko-antropologicheskoy perspektive // Zhizn' che-
loveka pered litsom Smerti / sost. Lorgus A., svyashchennik. M.: Indrik, 2006.
11. Nazaretyan A.P. Kriticheskiy gumanizm versus biotsentrizm // Obshchestvennye nauki i sovremen-
nost'. 1997. ¹ 5.
12. Nitsshe F. Volya k vlasti. M., 1994.
13. Podoroga V. Fenomenologiya tela. Vvedenie v filosofskuyu antropologiyu. Materialy lektsionnykh
kursov 1992-1994 godov. M.: AdMarginem, 1995.
14. Shklyaruk V.Ya. Istoriko-filosofskie predstavleniya o zdorov'e i prodolzhitel'nosti zhizni che-
loveka // Filosofiya i obshchestvo. 2007. ¹ 4.
15. Shopengauer A. Mir kak volya i predstavlenie. T. II. M.: Nauka, 1993.

Abstract: The author of the article shows that the deepest roots of power sacralization in a modern Russian society are the historical peculiarities of culture formation. The peculiarities of formation of democracy in Russia are explained in the same way, too. As the experience of Russian history shows, active participation of citizens in the democratic process and their trust towards the government depend on the ability of government agencies solve the problems affecting interests of millions of people at all levels.

Keywords: philosophy, culture, democracy, Christianity, Orthodoxy, state, values, justice, management, belief.

Contact information: Khorina, G. P., Yunosty St. 5/1, Moscow 111395, Russia.

References:
1. Babochkin P.I., Kamaldinova E.Sh. Sotsial'naya i kul'turnaya real'nost' sovremennogo rossiyskogo
obshchestva // Filosofiya i kul'tura. 2012. ¹ 8.
2. Golosov G. Demokratiya v Rossii. Instruktsiya po sborke. SPb: Izd-vo BKhV-Peterburg, 2012.
3. Gorelova T.A. «Svoi» i «chuzhie»: kto oni? // Filosofiya i kul'tura. 2011. ¹ 7.
4. Gorelova T.A., Gorelov A.A. Khristianstvo i sovremennaya fizicheskaya kartina mira // Znanie. Po-
nimanie. Umenie. 2012. ¹ 3.
5. Dzhin Sharp. Ot diktatury k demokratii. Strategiya i taktika osvobozhdeniya / Per. s ang. N. Koz-
lovskaya. M.: Novoe izdatel'stvo, 2012.
6. Kostina A.V. Natsional'no-kul'turnaya identichnost' kak problema razvitiya sovremennoy Rossii //
Observatoriya kul'tury. 2011. ¹ 2.
7. Karamzin N.M. Istoriya gosudarstva Rossiyskogo: v 12 t. T. 1. M., 1989.
8. Lavrinenko V.N., Titov V.A. O deystvennykh mekhanizmakh mezhkul'turnoy kommunikatsii // Filo-
sofiya i kul'tura. 2012. ¹ 3.
9. Lavrinenko V.N. Dukhovnaya zhizn' obshchestva: sotsial'no-filosofskoe izmerenie// Znanie. Poni-
manie. Umenie. 2012. ¹ 3.
10. Romanovich N.A. Formirovanie i vosproizvodstvo obraza vlasti v rossiyskom obshchestve. Voronezh:
Izd-vo Voronezhskogo gosudarstvennogo universiteta, 2009.
11. Khabermans Yu. Demokratiya. Razum. Nravstvennost'. M.: Izd-vo Academia, KAMI, 1995.
12. Flier A.Ya. Elitarnaya, narodnaya i massovaya kul'tury: dialog na eshafote // Observatoriya kul'tu-
ry. 2011. ¹ 1.

References (transliteration):
1. Babochkin P.I., Kamaldinova E.Sh. Sotsial'naya i kul'turnaya real'nost' sovremennogo rossiyskogo
obshchestva // Filosofiya i kul'tura. 2012. ¹ 8.
2. Golosov G. Demokratiya v Rossii. Instruktsiya po sborke. SPb: Izd-vo BKhV-Peterburg, 2012.
3. Gorelova T.A. «Svoi» i «chuzhie»: kto oni? // Filosofiya i kul'tura. 2011. ¹ 7.
4. Gorelova T.A., Gorelov A.A. Khristianstvo i sovremennaya fizicheskaya kartina mira // Znanie. Po-
nimanie. Umenie. 2012. ¹ 3.
5. Dzhin Sharp. Ot diktatury k demokratii. Strategiya i taktika osvobozhdeniya / Per. s ang. N. Koz-
lovskaya. M.: Novoe izdatel'stvo, 2012.
6. Kostina A.V. Natsional'no-kul'turnaya identichnost' kak problema razvitiya sovremennoy Rossii //
Observatoriya kul'tury. 2011. ¹ 2.
7. Karamzin N.M. Istoriya gosudarstva Rossiyskogo: v 12 t. T. 1. M., 1989.
8. Lavrinenko V.N., Titov V.A. O deystvennykh mekhanizmakh mezhkul'turnoy kommunikatsii // Filo-
sofiya i kul'tura. 2012. ¹ 3.
9. Lavrinenko V.N. Dukhovnaya zhizn' obshchestva: sotsial'no-filosofskoe izmerenie// Znanie. Poni-
manie. Umenie. 2012. ¹ 3.
10. Romanovich N.A. Formirovanie i vosproizvodstvo obraza vlasti v rossiyskom obshchestve. Voronezh:
Izd-vo Voronezhskogo gosudarstvennogo universiteta, 2009.
11. Khabermans Yu. Demokratiya. Razum. Nravstvennost'. M.: Izd-vo Academia, KAMI, 1995.
12. Flier A.Ya. Elitarnaya, narodnaya i massovaya kul'tury: dialog na eshafote // Observatoriya kul'tu-
ry. 2011. ¹ 1.

Abstract: The author analyzes the problem of relation between Christian religious values which has been formed in Europe over the last dozens of years, and axiological stereotypes of classical science represented by such famous people as Galileo Galilei and Johannes Kepler. The author suggests new interpretation of the reason for disagreements between the first theological and scientific concepts. Based on concrete examples, the author shows that scientists did not only try to define the objective truth but also coordinated with the Hole Scripture.

Keywords: philosophy, values, Christianity, scientists, theology, mind, belief, truth, science, dialogue.

References:
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2. Dynin B.S. Ontologicheskaya dialogichnost' mira: priznanie transtsendentnogo // Voprosy filo-
sofii. 2010. ¹ 5.
3. Zubov V.P. Galiley i bor'ba za novuyu sistemu mira // Filosofskiy zhurnal. 2009. ¹ 1 (2).
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5. Koyre A. Ocherki istorii filosofskoy mysli. M.: Progress, 1985.
6. Kopeykin K. Bogoslovskiy i estestvennonauchnyy vzglyad na ontologicheskuyu prirodu mirozdaniya //
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i Vremya. Nauchno-bogoslovskiy i tserkovno-obshchestvennyy zhurnal. 2006. ¹ 4 (37).
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Science and Religion; Sh. 3: Similarities and Diffirences. N.Y., 1990.
14. Briggs R. The scientific revolution of the seventeenth century. London, 1969.

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1. Galileo Galiley. Izbrannye trudy v 2-kh t. T. 1. M., 1964.
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sofii. 2010. ¹ 5.
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4. Kiselev G.S. Religioznye smysly mira cheloveka // Voprosy filosofii. 2011. ¹ 5.
5. Koyre A. Ocherki istorii filosofskoy mysli. M.: Progress, 1985.
6. Kopeykin K. Bogoslovskiy i estestvennonauchnyy vzglyad na ontologicheskuyu prirodu mirozdaniya //
Metafizika. 2011. ¹ 1.
7. Kutyrev V.A. Bytie ili Nichto. SPb: Aleteyya, 2010.
8. Kyrlezhev A.I. Vzaimootnoshenie kontseptsii prav cheloveka i religioznykh tsennostey // Tserkov'
i Vremya. Nauchno-bogoslovskiy i tserkovno-obshchestvennyy zhurnal. 2006. ¹ 4 (37).
9. Mamardashvili M.K. Soznanie i tsivilizatsiya. M., 2004.
10. Markova L.A. Nauka i teologiya: ot mezhdistsiplinarnykh otnosheniy k dialogicheskim // Filo-
sofskiy zhurnal. 2010. ¹ 1 (4).
11. Surkova L.V., Yakovlev V.A. Katolicheskie uchenye o metafizike // Vestnik Moskovskogo universi-
teta. Seriya 7. Filosofiya. 2008. ¹ 2.
12. Yakovlev V.A. Binarnost' tsennostnykh orientatsiy nauki // Voprosy filosofii. 2001. ¹ 12.
13. Barbour J. Religion in an Age of Science: The Gifford Lectures, 1989-1991. Vol. I. Ch. I: Ways of Relating
Science and Religion; Sh. 3: Similarities and Diffirences. N.Y., 1990.
14. Briggs R. The scientific revolution of the seventeenth century. London, 1969.

Abstract: Axiological aspects of Petersburg culture appears to be very important and significant when we talk about the Silver Age of the Russian culture. In this article Petersburg is considered to be an important element in the process of ‘reconstruction of historical styles’ by the artists belonging to the World of Art union while Petersburg culture is seen as a field of an original cultural experiment where the artistic tradition is closely connected with a search for a new artistic language.

Keywords: cultural studies, St. Petersburg, World of Art, Petersburg style, cultural, space, school, graphics, landscape

Contact information: Gromov Fedor Yurievich, bhpublish@gmail.com

References:
Vlasov V.G. Stili v iskusstve. SPb.: AOZT «Kol'na», 1995.
Gromov F.Yu. «Peterburgskiy landshaft» v tvorchestve «miriskusnikov» (tema retrospektivy istoricheskikh stiley) // «Tsitata, replika, zaimstvovanie». Sbornik statey. S.-Peterburg. gos. un-t kul'tury i iskusstv. SPb., 2009. S. 79.
Kaganov G. Sankt-Peterburg: Obrazy prostranstva. Izd. 2-e, pererab. SPb.: Izd-vo Ivana Limbakha, 2004.
Kuraev M.N. Peterburg-Leningrad: stolknovenie mifov: Trudy mezhdunarodnoy konf., 3-5 noyabrya 1999 g. // Vserossiyskiy muzey A.S. Pushkina / otv.red. Yu.N. Bespyatykh. SPb.: BLITs, 1998. S. 79.
Lapshina N.P. Mir iskusstva. M.: Iskusstvo, 1976.
Radlov N.E. Sovremennaya grafika i risunok // Apollon. 1913. ¹ S. 11-12.6.
Etkind M.G. Aleksandr Benua kak khudozhestvennyy kritik. SPb.: ZAO «Zhurnal «Zvezda»», 2008.
Etkind M.G. Aleksandr Nikolaevich Benua. L.-M.: Iskusstvo, 1965.

References (transliteration):
Vlasov V.G. Stili v iskusstve. SPb.: AOZT «Kol'na», 1995.
Gromov F.Yu. «Peterburgskiy landshaft» v tvorchestve «miriskusnikov» (tema retrospektivy istoricheskikh stiley) // «Tsitata, replika, zaimstvovanie». Sbornik statey. S.-Peterburg. gos. un-t kul'tury i iskusstv. SPb., 2009. S. 79.
Kaganov G. Sankt-Peterburg: Obrazy prostranstva. Izd. 2-e, pererab. SPb.: Izd-vo Ivana Limbakha, 2004.
Kuraev M.N. Peterburg-Leningrad: stolknovenie mifov: Trudy mezhdunarodnoy konf., 3-5 noyabrya 1999 g. // Vserossiyskiy muzey A.S. Pushkina / otv.red. Yu.N. Bespyatykh. SPb.: BLITs, 1998. S. 79.
Lapshina N.P. Mir iskusstva. M.: Iskusstvo, 1976.
Radlov N.E. Sovremennaya grafika i risunok // Apollon. 1913. ¹ S. 11-12.6.
Etkind M.G. Aleksandr Benua kak khudozhestvennyy kritik. SPb.: ZAO «Zhurnal «Zvezda»», 2008.
Etkind M.G. Aleksandr Nikolaevich Benua. L.-M.: Iskusstvo, 1965.

Abstract: This is the interview with Alexander Razin, the professor of the department of ethics, philosophical faculty at Moscow State University. In his interview Razin answered the main questions on the essence and nature of ‘moral motivation’.

Keywords: philosophy, set of morals, values, society

Contact information: , nb-media@mail.ru

Abstract: In the first place, globalization processes deal with intensified penetration of the international “walls”, raised role of transnational transfers of the capital, information, services and human resources, with the newly formed virtual space for communication and global information networks and finally with the new ideology, globalism. Globalization is usually associated with the objective tendency of the transnational corporate economy to arise. With this approach, objective processes of culture globalization are eliminated from both scientific and commonplace senses. Meanwhile, globalization processes do not only become part of this or that country’s culture, but also form new cultural values and personal systems of values. These processes have become the theme for research not only abroad but also in our country.

Keywords: philosophy, axiology, system of values, corporative culture, transnational corporation, globalization.

Contact information: Ogurtsov, A. P., nb-media@mail.ru

Abstract: The article analyzes N. A. Berdyaev’s saying that “culture is the greatest failure of the mankind”. By explaining this saying which may seem quite paradoxical, the author showed that culture had a great transcendental meaning. According to N. A. Berdyaev, culture is full of symbols which connect people with the transcendence. It is even possible to substitute for spirituality with a symbol. However, the true mission of a symbol is to be an identification sign of spirituality.